Connoisseur Media Announces PowerPlan
Marketing Summit in Palm Desert
TURN AUDIENCE INSIGHTS INTO ADVERTISING RESULTS
PALM SPRINGS, CA — Connoisseur Media will host the PowerPlan Marketing Summit in Palm
Desert, a three-day event designed to help local businesses better understand their audiences
and turn media insights into measurable advertising results.
Taking place September 29 through October 1, 2026, this summit will explore how today's
media environment shapes consumer decisions and how businesses can use those insights to
reach highly engaged audiences, in?uence buyers throughout the purchase journey, and
maximize marketing impact and return.
The PowerPlan Marketing Summit will focus on four key areas:
• UNDERSTAND — how media shapes consumer decisions.
• INFLUENCE — buyers throughout the purchase journey.
• REACH — highly engaged audiences.
• MAXIMIZE — measurable marketing impact and return.
Attendees will learn practical strategies for using today's media landscape to create stronger
connections with consumers and develop marketing programs built around audience behavior,
engagement and measurable outcomes.
The summit will bring together Connoisseur Media's Coachella Valley radio brands and
marketing expertise to demonstrate how local audio and integrated, multi-platform marketing
solutions can work together to connect businesses with consumers across the region.
EVENT DETAILS
DATES September 29, September 30, October 1, 2026
SESSION TIMES (SELECT ONE) 8:30 AM • 10:30 AM • 2:00 PM
LOCATION
Homewood Suites Palm Desert
36999 Cook Street
Palm Desert, CA 92211
CONNOISSEUR MEDIA'S COACHELLA VALLEY RADIO PORTFOLIO
The summit will showcase the reach and complementary audiences of Connoisseur Media's
Coachella Valley stations, including KCLB 93.7, The Eagle 106.9, U-92.7, Mix 100.5, MOD FM 107.3,
ESPN Radio 103.9, 98.5 and K-News 94.3/104.7.
ABOUT CONNOISSEUR MEDIA
Connoisseur Media is a media company serving the Coachella Valley with a portfolio of trusted
and influential radio brands. Through local programming, audience insights and integrated
marketing solutions, Connoisseur Media helps businesses connect with engaged audiences
across the region. The company's approach combines the power of broadcast radio with
multi-platform marketing strategies designed to support awareness, engagement and
measurable business results. To reserve your spot, contact David Nola at 760-391-3703 or
david.nola@connmedia.com
MEDIA CONTACT
Connoisseur Media • Coachella Valley
David Nola • david.nola@connmedia.com • 760-391-3703
